Energy Sistem relies on TV as the most important media for achieving its target. During this month, the company has been present in more than 20 countries in Latin America thanks to a spot in the Spanish International channel Antena 3, sponsoring the sports section in Antena 3 News Spain and it has started to collaborate with the thematic channel AXN to release in the cinemas the film of Abraham Lincoln: Vampire Hunter .
To South America
South America is one of our key focus countries of Energy Sistem’s expansion. That is why we have signed an advertising campaign with the Spanish International channel Antena 3, a TV channel broadcasted in more than 20 Spanish speaking countries, about the emission of one of our spots during the summer 2012.
There is a double objective: the fact of promoting the brand among a large number of spectators and end-consumers, showing our most important commitment with the channel in order to introduce the brand of Energy Sistem wherever we are.
Energy Sistem and AXN
With the purpose of the film release of the film Abraham Lincoln: Vampire Hunter next 31st July, the firm has been working on promotional actions with AXN channel, one of the most watched thematic channels. In this action the draw of different Energy Mobile DVD 390 TV Deep Black will start, a portable DVD with TV incorporated which will allow you to enjoy films and TV series wherever you are.
The beginning of the promotional piece will be done at the same time as the draw in the website of AXN channel and it will start next Monday 27th August up to the 9th September. One more month, 815.000 members of the audience will be able to see the promotion in different time zones of the day: morning, afternoon and prime time.
This month Energy Sistem is present on TV through a sponsor of the sports section during morning news of Antena 3, one of the most watched by the audience in this time zone. Sponsoring this campaign are both devices the Energy Music Box Z250 and MP4 players sport series.